Microsoft is negotiating on acquiring Softomotive, a UK-based RPA startup as per the report by Bloomberg.
If Microsoft is able to crack this deal, it would project them against the top RPA vendors – UiPath, Automation Anywhere, and Blue Prism.
Robotic Process Automation is a digital workforce of software robots that enables you to emulate and integrate the actions of human behavior within digital systems by developing your own software bots to conduct a business process.
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Microsoft’s RPA
Microsoft, one of the world’s largest software company already has its footprints in the automation field with its product- Power Automate(previously known as Microsoft Flow).
Recently, Microsoft and Automation Anywhere collaborated to optimize workplace productivity using Microsoft’s Cloud Services and Automation Anywhere’s Intelligent Automation Platform.
About Softomotive
Softmotive, founded in the year 2005 is a U.K based company that specializes in robotic process automation technology and has two flagship products.
- Win Automation – A desktop-based automation tool
- Process Robot – An Enterprise RPA platform
In the year 2018, Softmotive raised $25 million from Grafton Capital, a London-based investment firm.
Microsoft acquiring Softomotive
If the talks are successful, the deal could be announced soon. In case of disagreement on the negotiation, it may fall apart.
Microsoft acquiring Softomotive is seen as an opportunity to spread roots more strongly into the RPA software market for the software giant.
Update 20 May 2020:
👉 The deal is now finalized and Microsoft has acquired Softomotive to expand low-code capabilities in Power Automate.
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Closing Notes
The global RPA software market is expected to reach around $7.2 billion by 2025.
However, it is quite evident that the RPA market faces some growth challenges due to the COVID 19 pandemic. The recent Automation Anywhere Layoffs are the reasons to believe.
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